You're in the right place if you're a startup looking to get funding and scale.

Impress investors with a thorough business plan and robust financials and land funding with the help of our coaching and Flagship Finance Series. Make your financial plan a reality with the help of our Strategic CFO arm. The Startup Station has helped over 1,000 early-stage startups get funded faster.



Get Started!

If you’re reading this, it’s because you’re raising money or researching the best ways to raise money for your pre-seed, seed or Series A round and you:

Overwhelmed with getting your business off the ground and don’t have the time to learn finance or get an MBA.


Know you need to create credible financials for your startup, but finance intimidates you and you simply don’t know where to start.


Lack the financial knowledge and tools to translate your business plan into a financial model and determine the fair value of your company.


Think it's impossible to create credible assumptions and predict the company's financial performance at such an early stage.


Might have already tried putting your own financial model using templates from the Internet, but have not been successful in attracting investors.


Does it sound familiar?

99% of startup founders are afraid of the terms Pro-forma Financials, Balance Sheet, Types of Cash Flow, WACC, IRR, and especially, Valuation.

99.9% of startup founders don’t understand how to logically estimate demand for their pre-revenue ventures.

You are also not sure having financials will really help you in the fundraising process.

Having a proper financial model WILL help you accelerate your fundraising process because it will provide investors with the necessary level of detail of how you plan to bring your product to market.

How we help

Consulting

Fundraising: financial model and valuation, startup stage: pre-Seed-Series B.

You will get a valuation and a complete financial model representing your 5-year strategy.

With this model you can answer any investor question and easily pass due diligence.

Post funding: outsourced finance department, stage: pre-revenue - $5M revenue per year

You will get access to bookkeeping, accounting, and CFO resources at the level your company needs right now.

We will provide you with all the necessary support to execute on your strategy.

Education

If you are a part of the accelerator or bootstrapping: paid finance curriculum.

You will learn:

  • Accounting;
  • How to model and value your company;
  • How to negotiate a term sheet.

No prior finance experience required.

If you are a beginner: free resources covering the following topics:

  • Startup valuation, financial modeling and fundraising process
  • Financial modeling tips explaining how to model various business scenarios
  • Strategic finance tips

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Community

Join us on social media to learn how to use numbers to build your business case with investors and to support execution later. We publish useful startup resources, news, our new content, and lead interesting discussions in forums.

Let’s collaborate and help each other so that we can create the world we want together!

Still have questions? We are happy to talk to you. Book a FREE 30-min consultation now by pressing the button below and, as a bonus, we will send you a COMPLIMENTARY financial health checklist.

Book your FREE 30-min consultation now!

We help you:

Ensure that your venture is financially feasible.


Understand your go-to-market strategy, business drivers, and KPIs, e.g. metrics which you use to evaluate your results.


Create a financial plan properly representing your growth strategy and credibly value your company.


Learn startup-related finance and accounting; and


Use the resulting model as a necessary management tool to measure and monitor the effectiveness of your strategy.



What makes us different:

We have deep expertise in strategic financial modeling. Our unique approach to modeling allows us to model ventures even at very early stages.

  • We provide support on a continuous basis: pre-funding and post-funding.
  • The models we build are "smarter" because in addition to being reconciliation tools, they are also business intelligence tools that help you drive your business forward and accelerate your fundraising process.
  • Our financial plans show how strategic decisions convert into financial results, making it easy to explain to investors what you are planning to achieve, with how much capital, and over what time frame.
  • We enable you to defend your valuation, pass due diligence, and negotiate the deal that you deserve.
  • As you execute, you can use these models to react faster to market feedback because you are able to clearly understand what results resulted from which strategic decisions.
  • For those who are bootstrapping or part of accelerators, we offer a comprehensive finance curriculum for entrepreneurs with no prior finance experience. With this curriculum you can build a robust financial model and credibly value your company on your own.

We are happy to talk to tell you more if you have any questions. Book a FREE 30-min consultation now by pressing the button below and, as a bonus, we will send you a COMPLIMENTARY financial health checklist.

Book your FREE 30-min consultation now!

Our track record:

  • We helped over 1,000 early-stage startups get funded faster.
  • Our clients have raised more than $50M.
  • We have experience in 15+ industries and worked with 150+ entrepreneurs one-on-one on all continents.
  • We have experts with both Computer Science and MBA degrees. Therefore, we speak both the technical and business languages to help you bridge the gap
  • More than 1,000 founders have taken The Startup Station's courses to learn the basics of accounting, valuation, financial modeling, and startup financing and
  • We have collaborated with numerous accelerators including Rockstart, Starta, Numa, Halo, and more. Victoria also teaches at Bank of America Institute of Women’s Entrepreneurship At Cornell.

Testimonials

"These workshops are extremely useful for all of us. Victoria is the kind of presenter/professional who inspires confidence. I'd recommend her to any startup trying to figure out how it needs to be organized, capitalized, and operated to have a good business model going forward. She focuses on fundamentals, which, too often, are sorely lacking in our ecosystem, and she knows her stuff backwards and forwards."

- Warren Friesner, Language Hero

"Victoria's workshops are packed full of INCREDIBLY useful information and tools that apply to all levels of business. She is very knowledgeable with the material and able to explain complex finance topics eloquently (even to an engineer!). Workshops are highly recommended!"

- Gregory Chrin, Apis Innovation

"I have taken a couple of classes with Victoria and I must say they are great! The topics and material she goes through I find it very very useful. You can tell Victoria has a lot of experience in the field. She is very clear, and you get all the material covered so you can review it yourself. As an early startup, this is definitely the most valuable workshop I have tried so far, I highly recommend it!"

- Luis Medina, CodeLumen
Read More Testimonials

Featured Services

FUNDRAISING

You will get a valuation and a complete financial model representing your 5-year strategy. With this model you can answer any investor question and easily pass due diligence.

The model represents a financial plan for your 5-year growth strategy which includes:

  • Revenue launch timeline
  • Pricing strategy
  • Go to market strategy
  • Expenses: operating, capital expenditures, and working capital
  • Funding requirements
  • All KPIs and break-even analysis
  • Valuation

POST FUNDING

We will put in place the necessary infrastructure, create processes and provide guidance to enable you to:

  • Achieve your revenue goals;
  • Manage your costs and maintain profitability;
  • Maintain a good relationship with your Board of Directors and other investors;
  • Successfully complete future financing rounds; and
  • Properly evaluate and act on future opportunities and market feedback.


Still have questions? We are happy to talk to you. Book a FREE 30-min consultation now by pressing the button below and, as a bonus, we will send you a COMPLIMENTARY financial health checklist.

Book your FREE 30-min consultation now!

Press the button above to accelerate your fundraising process. We will help you create a defensible valuation and financials, investors will take seriously.

View All Services




5 FAQs about The Startup Station

❓What is The Startup Station?

We are a CFO advisory and finance education platform for startups and small businesses. We help founders impress investors with a thorough business plan and robust financials and land funding faster. We also help you post-funding to make sure you stay on course and maintain a good relationship with the board. We have deep expertise in early-stage ventures and focus on Pre-Seed to Series B funding rounds.

❓Do we help only early-stage startups?

Now, we also provide services for late-stage startups in collaboration with Thrive Growth Partners.

❓How can we help you?

The Startup Station can help any startup in the Pre-Seed, Seed, Series A, or Series B stages both during the fundraising process and post-funding.

We help with:

🟥Financial modeling and valuation.

🟥Valuation report.

🟥Strategic financial reviews.

🟥Fractional CFO services

🟥Board management.

❓Why choose us?

The Startup Station has helped over 1,000 early-stage startups within more than 15 industries get funded faster. Our founders raised more than $50M.

❓How to contact us?

Schedule a complimentary 30-min discovery call. We will evaluate what you need and how we can best help you. You can do it here through the link in our profile.


Still have questions? We are happy to talk to you. Book a FREE 30-min consultation now by pressing the button below and, as a bonus, we will send you a COMPLIMENTARY financial health checklist.

Book your FREE 30-min consultation now!

Press the button above to accelerate your fundraising process. We will help you create a defensible valuation and financials investors will take seriously!

 
The Startup Station’s YouTube channel, articles, and interviews offer insights on the strategic and financial aspects of launching and running an early-stage startup.