About The Startup Station
The Startup Station's mission is to empower early-stage startups to be successful and get funded faster with the focus on creating detailed strategic roadmaps and converting them into credible, executable, and actionable financial forecasts.
We help you:
- Correctly translate your business plan into a financial plan,
- Uncover any gaps in your strategy,
- Formulate business logic and drivers for your venture,
- Set a realistic sales baseline and define key performance indicators,
- Evaluate the financial feasibility of different initiatives,
- Determine a defensible valuation for your venture,
- Credibly present your company to investors, and
- Use your financial model to drive the business forward.
The Startup Station has worked with over 100 startups across 15+ industries ranging from manufacturing to technology, consumer electronics, medical devices to fashion, media & entertainment, and has helped founders raise over $50M in startup capital.Further, more than 1,000 founders have taken The Startup Station's courses to learn the basics of accounting, valuation, financial modeling, and startup financing.
Who We Are
Victoria Yampolsky, CFA, is a serial entrepreneur and an experienced business & finance executive with extensive startup experience. She is the President and Founder of The Startup Station, an education and consulting company specializing in modeling and valuing early-stage ventures. Victoria helps startups articulate their business case to investors from the financial point of view. She works with founders to create a detailed strategic roadmap, a robust financial plan and a resulting valuation that outline business logic, drivers, financial goals, and key metrics for their company. Victoria has also developed a comprehensive seven-course finance curriculum geared to entrepreneurs of early-stage ventures with little to no knowledge of finance.
She is also a speaker and an advisor to multiple startups as well as a founder of several ventures in media and entertainment. Previously, Victoria worked for Deutsche Bank and was a technology consultant with CapGemini's Financial Services Division.
Victoria holds a Bachelor's Degree, Cum Laude, in Computer Science, with a minor in Mathematics from Cornell University, and an MBA, with honors, from Columbia Business School. Victoria is also on the Advisory Board of the Computing and Information Science (CIS) Department of Cornell University.
Elena Gusakova is the Founder of Astra Global, a global business development company. Prior to her career in Business Development, Elena spent 8 years working as an M&A lawyer at private equity funds, leading cross border deals with the total deal amount exceeding $600M. She has a deep understanding of investment processes, investors' main concerns and is an experienced negotiator. Elena holds EMBA from Columbia and London Business Schools.
Rakesh Shah is a highly experienced Finance Director who has a broad range of experience from startups to corporates across multiple sectors, having previously worked at Publicis Group and Engie. Rakesh is well placed to advise on various strategic challenges businesses face when growing rapidly. Rakesh is the founder of Thrive Growth Partners a company which specialises in helping startups and SMEs. Prior to that, Rakesh was FD for Highview Power, a startup / scaleup cleantech company. Rakesh helped the business secure £55m over several rounds of investment, growing headcount from 10 to 50 and expanding abroad. In 2019, Rakesh helped Highview Power complete a funding round for £35m valuing the business at c. £200m and helped pivot the business model.
Rakesh primarily focuses on helping startups and SME businesses with the challenges of getting investor-ready and scaling up. He has the rare talent of being able to develop strategy with business leaders and help implement said strategy. He is a technology enthusiast at heart and is always focusing on new ways of working to increase productivity.
Francisco Marin is a global operations executive with extensive experience leading business planning, logistics, manufacturing and engineering teams and a strategic partner of The Startup Station. Francisco led growth and turnaround strategies for products ranging from $1M to $500M in sales, with industry leaders like L’Oreal, Pinnacle Foods (acquired by Conagra), Gurwitch Products (acquired by Shiseido), Esteé Lauder, Movado, Lucent Technologies (acquired by Alcatel and later on Nokia), and Spanish based global engineering turn-key projects company Duro Felguera.
He is skilled in team building, business and go-to-market strategies, new product introductions, mergers & acquisitions integration, product portfolio lifecycle management, process improvements and technology systems design and implementation.
Francisco attended Universidad Simon Bolivar in Venezuela and earned a Bachelor’s of Science degree in Electrical Engineering. He also earned an MBA with emphasis in Corporate Finance and Supply Chain Management from Penn State’s Smeal School of Business, where he was the recipient of the Dean’s scholarship award.
Kyle McCulloch is the Head of Business Development for The Startup Station. Kyle is an entrepreneur with extensive expertise in building and scaling companies. He currently provides clients with a variety of services including market research and competitive analysis, business development, and risk modeling.
Previously, Kyle worked as a senior analyst for Epinesis Group, a boutique cybersecurity risk consultancy. He also co-founded a successful global cybersecurity data organization, where he drove strategic partnerships, fundraising, and laid the foundation for the business operations. Kyle began his career working as a Research Analyst for Riskowitz Capital Management, an equity hedge fund. Kyle holds a Bachelor's Degree in Finance from the University of South Africa.
Alexandra Mezouari is the Digital Marketing Associate for The Startup Station. Alex is a digital marketing professional who works in the healthcare space. She is also an aspiring entrepreneur passionate about helping startups succeed. In the past, she has done UX research, sales, and account management work driving product direction and growth for eight startups in various industries. Alex holds a Bachelor's Degree in Business Administration from the UC Berkeley Haas School of Business.