A comprehensive financial resource for early stage startups

The Startup Station has helped over 1,000 early stage startups get funded faster. Get started today.

Enroll in our Flagship 5-Course Series

According to Fundable and Entrepreneur, 565,000 startups are launched every year and just under 3% receive angel and VC investments. Do you want to become one of those startups?

The Startup Station helps startup founders with little to no prior financial experience get funded faster! We can help you transform your business plan into a thorough financial model and credibly value your company.

Sign up to our mailing list TODAY to receive YOUR FREE copy of our Business Model Analysis Roadmap, a step-by-step guide to creating financial model assumptions.


We empower early stage startup founders to effectively communicate their vision in the language of investors! We can help you:

1. Learn startup-related finance and accounting;

2. Understand the drivers of your business model;

3. Build your first financial model and credibly value your company;

4. Evaluate the financial feasibility of your business, AND

5. In the process create an incredibly useful tool to measure and monitor the effectiveness of your strategy.

We Offer Finance Courses and Services to Early-Stage Startups!

Do It Yourself: Our finance classes are based on real case studies and targeted specifically to early stage, pre-revenue startups with little to no finance experience. Our curriculum includes courses on financial accounting and analysis, financial modeling, valuation, and financing vehicles. After completing our program, you will have the tools to build your own financial model, value your company, and negotiate term sheets with investors!

Custom Advice: For those who wish to get individualized support, we are happy to help you on a one-on-one basis. We are leading experts in creating credible financials and fair valuations for any product or tech startup. We can audit and improve existing models or create new one from scratch. We also provide feedback for your pitch decks to make them investor-ready, logical, and thorough.

For Beginners: We offer free resources on social media where we post new content related to strategic or financial aspects of running a startup on a weekly basis.


"These workshops are extremely useful for all of us. Victoria is the kind of presenter/professional who inspires confidence. I'd recommend her to any startup trying to figure out how it needs to be organized, capitalized, and operated to have a good business model going forward. She focuses on fundamentals, which, too often, are sorely lacking in our ecosystem, and she knows her stuff backwards and forwards."

- Warren Friesner, Language Hero

"Victoria's workshops are packed full of INCREDIBLY useful information and tools that apply to all levels of business. She is very knowledgeable with the material and able to explain complex finance topics eloquently (even to an engineer!). Workshops are highly recommended!"

- Gregory Chrin, Apis Innovation

"I have taken a couple of classes with Victoria and I must say they are great! The topics and material she goes through I find it very very useful. You can tell Victoria has a lot of experience in the field. She is very clear, and you get all the material covered so you can review it yourself. As an early startup, this is definitely the most valuable workshop I have tried so far, I highly recommend it!"

- Luis Medina, CodeLumen

Our flagship 5-course series, "How to model, value, and finance early stage software and service startups," will teach you:

1. The basics of accounting and financial analysis,
2. How to formulate assumptions for your business model,
3. How to build pro-forma financial projections for your business,
4. How to value your startup, and
5. How to choose your financing vehicle and negotiate your term sheet.

This series offers lifetime access to over 9 hours of easy-to-understand MBA-level finance lectures, 500+ practice questions, and a complete downloadable functional financial model for a fictional startup with subscription and advertising revenue streams. All other PowerPoint and Excel materials are available for download as well.

You will also have access to a private Facebook group where you can interact with other students and ask us questions.

Featured Services

Subscribe to our email list to receive a FREE copy of our Business Model Analysis Roadmap, a step-by-step guide to creating financial model assumptions.

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The Startup Station’s YouTube channel and blog offer insights on the strategic and financial aspects of launching and running an early stage startup.